The collective exhibition that brings us together today around the work of Faissechetti and Óscar Villalobos constitutes a transcontinental dialogue that unravels the very core of consumerism and its impact on the territories and identities. Through a shared visual language that the criticism of socialism with conceptual exploration, these two artists offered us a framework to reflect on the dynamics of power, exploitation and visuality in contemporary society.
Fidia Falaschetti, rooted in the Italian tradition, approaches pop culture and consumerism with a satirical and critical eye. His works, which oscillate between the playful and the disturbing, decompose and reinterpret the icons of modernity, of the "strange mouse" that interrupts the innocence of the animated characters to their facilities that denounce the surveillance and overexposure of the media. In each piece, Falachetti breaks the superficial glamor to reveal the power structures that support it, causing the invisible to see and force us to question our place as passive consumers in a globalized economic. Meanwhile, Óscar Villalobos, with his series "Vitrinas Earth Mobile", leads us to an equally critical exploration but from a perspective rooted in his Colombian experience. Villalobos investigates how large brands colonize consumption spaces, transforming supermarket surfaces into exhibition houses that, under their seductive brightness, hide the scars of territorial exploitation. By contrasting modern exaggeration with traditional forms of conspiration, Villalobos exhibits the hidden cost of the perpetual availability of products in our daily lives. Their paintings become metaphorical exhibitions where consumer landscapes merge with the realities of the land displaced and exploited.
Both artists, of their respective cultural geographies and contexts, invite us to reflect on the impact of consumerism on identities and territories. Faketi and Villalobos share a concern for the dynamics of power that perpetuates exploitation and extractivism, and how to reflect in modern consumption exhibitions. While Falaschetti reveals the subtleties of power through pop iconography, Villalobos makes him evoking landscapes that remind us of the forgotten origins of the products we consume.
In this exhibition, the territories of conspiration and territories of origin face with each other, they intertwine and reveal themselves in their complexity. The exhibitions, in their literal and metaphorical sense, become spaces of conflict and reflection, where the viewer is called to question their role in this incessant cycle of consumption and destruction. Therefore, "Vitrina territories" not only present works of art; It presents an urgent call to critical awareness and the revaluation of territories and identities in a world dominated by great brands and abbreviated consumerism.
Eduardo Serrano.
